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About Capri. Brand Design & Art Direction.
A brand portfolio, worked by Nhelsen Jo. This site contains his personal work and contributions from his agency projects.
The following projects that are presented served as designer's expertise. His work professions are known for his illustration, branding, logo, visual design, conceptualising, and even traditional arts. When working on a certain project, he likes being organized and undergo proper processes like giving mood boards and having a group meeting that involves brainstorming that made the concepts mold rather than jumping directly to conclusions. It makes the work more sensible and relevant to its goal. At the same time, it enables the client been taking care or part of.
Capri is a brand name that is derived from the word 'Capricorn' - an astrological sign that known for being pragmatic, ambitious, and disciplined. Relatively to himself, he is a designer whose work is guided by a strong belief in design as a problem-solving tool, a way of recognizing and forming relationships between ideas and reality, and as a method for improving the connections between people and design.
Graphic Designer
Hi! there :) let's collaborate and explore the
the gravity of design.
NHELSEN CYRONE JO
I knew that being creative will open a vast possibility to live ever since I was a kid. It begins when my curiosity comes to light when I start reading books and watching art-related TV shows. By then, it constantly developed into talent and passion. My comprehension of art and creativity turns to be ambitious over time. I ascertain that arts can be influential, can communicate, and a way to connect to the world. By this understanding, I've consistently put my dedication to my work and ability to design effectively.
Chris Do, Seth Godin, and Marchel Duchamp are my inspiration who also believes that "Design is made for people". A simple objective that motivates me along my journey as a creative designer as they also design to solve bigger problems and even lead people.
EXPERIENCE
UI/GRAPHIC DESIGNER
Design Force • Full time
March 2022 - March 2023
Los Angeles Metropolitan Area (remote work)
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Illustrate concepts by designing examples of art arrangement, size, type size and style and submitting them for approval.
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Create a Branding/Style Guide for the company and other clients (with all its fonts, colors, logos, etc.)
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Communicate with your project manager and other design collaborators about layout and design
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Understand each and every different platform, its graphic design requirements (social media channels, etc.), protocols, dimensions, and make sure to follow standards and guidelines when creating new graphics
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Create a wide range of graphics and layouts for product illustrations, company logos, and websites with software such as Photoshop, Figma, etc.
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Review final layouts and suggest improvements when necessary.
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Design pages for print and digital so that information is easy to find, read, and understand
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Gather all relevant facts for each project and ensure that all deliverables communicate the correct information
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Generate clear ideas, concepts, and designs of creative assets from beginning to end
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Work collaboratively with other designers to ensure a consistent, integrated brand perception.
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Collaborate with a cross-functional team that includes marketers, creative directors, and product managers in order to create compelling designs.
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Translate information about the client’s business and customers into designs that are visually enticing, easy to understand, and emotionally impactful.
GRAPHIC DESIGNER
Clipt • Full time
May 2021 - January 2022
Chicago Illinois, US (remote work)
Clipt- We're a creative agency that offers a bold & funky approach to content-making.
Formerly Smart Nonsense, CLIPT Media can take on any video project – not just highly-animated clips
My duties and experience:
● Design material across a variety of mediums, from the web and social media.
● Creating strategic visual thumbnails to enable clicks per clip and collaborating with editors to create the best assets.
● Collaborate with clients to develop logos and brand guidelines for their brand identity.
● Ensure consistent branding across Clipt clients based on the guidelines, effective visual marketing and accurately estimate when deliverables will be complete.
GRAPHIC DESIGNER
Dosenyo • Full time
February 2021 - May 2021
Makati, Philippines (remote work)
Dosenyo is a Philippine-based industrial design firm with a global reach. Our clients are 100% overseas who are looking for design agencies to build their ideas or rebuild their products with a fresh set of creative eyes. Our core values in designing are Mindful. Specific. Achievable. Minimalist. Imaginative. Inventive. Purposeful. Systemic.
Duties:
● Reports directly to the assigned Supervisor, project manager, or to the Creative Director in the absence of a team structure.
● Receives, reviews and interprets Art Brief and related materials from Immediate Supervisor for use in the design requirements.
● Works closely with the design team (Creative Director, Account Manager, Copywriter, Developers, Industrial Designers, etc.) and asks important questions during the initial design meeting to visualize the full scope of project needs, specifics, and ascertain the look and feel of the design requirements.
● Performs additional background research, and collects additional design resources if necessary, to execute the design requirement accurately and efficiently.
● Assumes self-direction, understands the technical aspects of a requirement, and is responsible for translating the requirement’s overall business objectives into creative and effective visual solutions.
● Collaborates and communicates with team members on a daily basis, from the start to the closing of a project to ensure that design requirement goals are met as prescribed in the Art Brief.
● Submits status updates every hour and project-end reports, and assists in packaging all incurred resources and final materials for archiving and delivery.
GRAPHIC DESIGNER
Gohan Concepts • Full time • First Job
November 2018 - May 2020 • 2 years
28th/F, Menarco Tower 32 St.,
BGC, Philippines
Gohan - Our work as brand strategists is to find and visualize the brand’s highest value. We have developed a formula for brand experience, where every step and every major decision will be the result of powerful teamwork and insights.
- Considered as one of top branding agencies in the Philippines in the year 2019.
Throughout my career, I able to handle multiple clients local and international. Here the following highlights of my profession:
• Participated in branding sessions this includes strategies, brand alignments, and brand identity.
• Creating and Presenting mood boards, brand logos, and stylescape to the team.
• Participated in the brand campaign sessions that include generating ideas, creating visuals, and presenting.
• Designing creative visuals that are creatively aligned with the copy.
• Coordinating with a creative director and copywriter to ensure consistent quality outputs.
• Creating and designing company mock-ups.
• Designing Marketing visuals and assets for socialmedia (Instagram, Facebook, email blast, and any other related marketing strategies).
• Designing paid advertising campaigns on socialmedia.
• Ensuring workloads able to achieve deadlines and effective.
CONTACT