FULL BRANDING
FIVERR CLIENT
DESIGNER / NHELSEN JO
ABOUT CRIXALIA
Chilean (South America) Dental Clinic (startup) that now is starting to offer different non-invasive aesthetic procedures.
They are looking to build a second line of services inside their company that only cares about aesthetics with none invasive procedures.
They have a big opportunity: they will start using a new technology where they can make a 3D model of the client’s face. One of the three centers that have that technology in Chile.
(Look more at the provider website: www.crisalix.com )
With that system, the potential client uploads 3 photos of her face. She can see the 3D model.
Then a doctor -in-person- show her her future results.
They think the key reason for people to choose their clinic is that it has a lot of sunlight and big spaces. That way people who go there feel really secure and confident v/s other clinics that are dark or with artificial light.
PROJECT GOAL
Design a brand identity that helps them project professionalism and enable them to charge
more for their services.
BRAND ATTRIBUTES
The client used in this work doesn't consider a real/existing client.
These following work serve as designer's offered skills that able to
showcase his work experience.
Stylescapes
A stylescape is ideally a brand blueprint opportunity to demonstrate the overall brand look and feel. It's a collection of brand assets like colors, typography, images, language tone, design elements, etc. combined together to provide an overall visual aesthetic of a brand.
Below are options that made for this project:
Standard Option
Medium Option
Spicy Option
Below are the full brand guide of crixalia and the following texts
are translated into Spanish.
